Lakmé Salon strengthens its service portfolio with Beauty Sutra
Lakmé Salon taps into indigenous Indian ingredients with its new luxe facial, manicure, pedicure and hair spa services, Beauty Sutra. This range draws inspiration from the age-old beauty secrets and combines it with cutting-edge techniques delivered by highly-trained experts to bring you an all-new wellness experience.
Taking the brand’s mission to beautify the future a notch higher, Beauty Sutra strengthens Lakmé Salon’s Pro portfolio, which already offers Perfect Radiance Illuminate facial and Youth Infinity Sculpting facial Morroccanoil Argan hair treatment, among others. With a network of 450+ salons and a presence in over 160+ cities across the country, these services will make use of the power and potency of homegrown, natural ingredients sourced within the country to give customers a rejuvenating, relaxing and holistic experience.
This launch comes strategically during the wedding season, making them the perfect essential pre-bridal treatments for brides-to-be who are looking to uncover their natural glow for their big day. The facial services include the goodness of ingredients like Neem, Tulsi, Turmeric, Saffron, Sandalwood and Jasmine. Hand and feet care come infused with Saffron Oil, Eladi Keram, Nagkesar, Tamarind Seed Extract, Ksheerbala Tailam, Brown Sugar, Yashtimadhu Tailam, Ashwagandha Root Powder and Sandalwood Powder to give a naturally luxurious experience.
Speaking on the launch, Pushkaraj Shenai, CEO & Executive Director, Lakmé Lever, said, “Our country’s beauty heritage is rich and diverse.” “The Beauty Sutra range combines science-backed Indian beauty secrets. It blends indigenous components with higher purity and intensity, such as Eladi Keram, Nagkesar, Ashwagandha Root Powder, Saffron and Yashtimadhu Tailam, among others, with modern, sensorial techniques,” said Shabana Sheikh, National Creative Director, Skin, Lakmé Salon.
With over 55 enhanced safety and hygiene measures implemented at every touchpoint in the salon, in collaboration with medical professionals, Lakmé Salon prioritises the general health and well-being of the customer and teams in all its services.